Enterprise websites normally get higher traffic with visitors clicking through to thousands of pages through millions of keywords.
- Google Search Console saves keyword data
- Google Analytics saves traffic and user behaviour data
- Google Ads saves paid traffic data
Limitations of Google tools
Google provides these tools to connect data, yet it does not provide a full view. Therefore, analyzing data and getting cross-platform insights can be difficult.
Google Search Console saves only 16 months’ worth of data, adding more challenges to year over year historic data analysis.
An enterprise SEO company that doesn’t have proprietary systems built to handle large sets of data, will not have the capabilities to
support enterprise SEO clients. At Rank Local we have proprietary tools that we’ve built specially to manage SEO and easily draw actionable insights for your business.